We get it. Thinking about the branding part of your business can be stressful and exhausting. If you are a business owner, you’ve probably found yourself stressing about things like having the perfect logo, website, photos, and social media pages. It’s a lot, and sometimes you simply can’t focus on these things by yourself. Our team here at Creative Label cannot stress how important it is to hire someone to help you to create, or in some cases re-create, the visual presence of your brand. We hate to toot our own horn, but toot toot! Here are the reasons why you should hire a professional like us to help you with your branding:
1.There Is Not Enough Time In A Day
There is simply just not enough time in a day for you to run a business and be consumed with all of the branding and design elements. Let’s just keep it real, it takes between one and two months to build out a brand from start to finish. Yes, we said 1-2 months! This includes creating logos, brand colors, websites, photos, video content, social media pages, and packaging. That is a lot of time that gets taken away from running your business. Don’t forget about the time you will spend with the upkeep of all of your brand elements. This would include photo sessions, pop-events, and promos. Forget about doing it alone, and hire someone to help.
2. Branding Is Probably Not Your Specialty
There comes a time when we have to ask ourselves, “Self, is this really your specialty?” Most likely your answer to yourself will be no. Because chances are, you’re specialty lies within the business you’re creating or running. Look into hiring someone who can help you with some of the things you may not be as great at is not only a smart business move, but it will also help to take some of the stress of your shoulders. Can you say woosah?
3. And if Branding is Your Specialty, You Don’t Want Things to Look DIY!
Okay, we get it again! There are those rare unicorn forms of people who are good at everything. This type person frequents Hobby Lobby, Michael’s and Joann’s Fabric often, and is an expert at searching “DIY Projects on Pinterest.” Here’s the sad truth. Your business shouldn’t look DIY. You want your visual presence to look professional and polished, because it translates to consumer trust. Do you think a consumer is more likely to trust a brand who looks like they have it together, or a brand that looks like they barely whipped this together? Leave it to creative professionals to produce professional looking content for you! We are educated, trained and proven when it comes to making your business shine. Let us do the work!
4. We Know What Is Trending, Hip, and Fresh
Business is competitive right now, and it important to keep up with what is trending, while remaining true to your brand, especially in the digital space. Your brand needs to be relatable to others. The colors should pop, your font should scream, “purchase me,” and your social media should be going viral. In order for all of the these things to happen, you have to be in the know about what’s cool and trending. If you aren’t, don’t worry we are! Creative Label to the rescue. *Insert super hero theme song*
If you are interested in getting to know more about our services, we would love to chat! Please send us an email at firstname.lastname@example.org.