How Labels Can Create a Community Within Your Following

In the year 2020, we can all probably agree that one thing everyone is lacking is connection. Having been in a Pandemic for the last ten months, the feeling of isolation and loneliness is bound to creep in. So how can companies battle this void and deepen connections within their following? Make it fun. Make it impactful. Snapchat did just this with their newest addition- astrological profiles!

Create labels that people WANT to be associated with.

Find more commonalities and connect on a new level with this fun new feature just released by Snapchat. You and your friends can now sync your astrological profiles on your account, and it will show you the friends with whom you have the most in common and other fun facts! This is such a fun label people love to be associated with and enjoy learning about. It was a simple addition to the Snapchat features that allowed users to create deeper connections with their friends’ list. 🙌🏼

Being an Aquarius, or Aries is a label we tend to place on ourselves and others that is interesting and allows for connections to start and relationships to grow. How many times have you started dating someone and immediately questioned their sign based on the initial interaction? Just us? Doubt it.

We are a generation full of labels. And most of the time, we try to avoid them because they can be limiting or hurtful. So how can we be creating labels that benefit in establishing a community within your following?

Make it fun. Make it impactful. Create a community!

Create labels that can become an affirmation that will inspire and create joy within your online presence. Some great labels we here at Creative Label headquarters would love to be associated with are team-oriented, hard-working, creative, and accountable with strong attention to detail. By adding a social aspect like becoming someone’s new astrological bestie, you open up doors for more connection and sparking more engagement! Think about your message and the labels you would like to establish your brand with, then align that with your online presence.

Need help coming up with the Branding and Marketing that will send the right message to your audience and create the perfect label? We are pretty creative! (Get it?) Reach out to info@itscreativelabel.com, and let’s get started!